The point of using a grow light is to provide enough light at the correct wavelength to grow healthy plants at this time of year, when natural light levels are low and daylength is short. With no extra light at all then your plants will be spindly and weak and will never really come right. With an ordinary lightbulb you get some small benefit but the wavelengths are wrong, so your plants will still be pale and attenuated. Just having a heated propagator will encourage them to grow upwards but not to be bushy and deep green as they will still be searching upwards for the light. If you have plenty of windowsill space and live somewhere warm and sunny then you can make an aluminium foil reflector which will help to increase the light available, but I have never found it to be enough until about the beginning of May.
You can get daylight bulbs for reading and needlework or for those with SADS, but they are expensive too and cover only a very small area.
As you've done your research you will know that the growlights provide light at a different wavelength. There are two types, one of which is more expensive than the other - but I can't remember off the top of my head which is which.
Because I often start my tomatoes and cucumbers very early, say late Jan-Feb, in a heated propagator, I do need extra light - light and heat are not interchangeable, plants need them both. The propagator is 6' long and on my bedroom windowsill in front of a south facing window, but without a growlight the plants would be easily 6' tall before the frosts were over. Even with a single growlight they are a bit spindly, so these days I sow them a bit later so the plants are not so advanced but will be bushy and raring to go. Ideally for that length of propagator I should have at least two lights, so I tend to huddle the more important crops right under it and leave the others, often flowers, at the edges.
I have a pulley system so the light can be raised as the plants grow, but of course the lower growth gets no benefit.
You could easily make your own reflector to fit your propagator, and buy just a bulb, which is still expensive but cheaper than the whole bulb plus reflector set-up.
If I didn't use growlights then my crops would possibly not have time to mature before the first frosts, so the range I could grow would be smaller. I do think it's worth forking out the cash and the bulbs last for ages. I bought a spare several years ago and it's still sitting waiting to be needed.